2026 Official Merchandise
Welcome to the Official 2026 Tatts Finke Desert Race Merchandise Store — proudly celebrating 50 years of one of Australia’s most legendary off-road events.
The countdown is officially on, and the 2026 Official Merchandise Range is almost here! This year’s collection features limited-edition 50 Year apparel, race gear, hoodies, caps, and collector favourites — shaping up to be one of our biggest ranges yet.
ONLINE SALES
We are aiming to launch online sales from Tuesday 2nd June 2026. Please note this is subject to freight arrivals and any unforeseen delays.
IN PERSON SALES
The Official Merchandise Store will be located at the Finke Start/Finish Line Precinct throughout event week.
Tuesday 2nd June 10am - 6pm
Wednesday 3rd June 10am - 3pm
Thursday 4th June 10am - 6pm
Friday 5th June 12noon - 9pm
Saturday 6th June 9am - 4pm
Sunday 7th June 8am - 3pm
Monday 8th June 9am - 3pm
A pop-up merchandise store will also be at the Thursday Alice Springs Town Council Finke Night Markets at Yeperenye Shopping Centre, featuring a limited range of merchandise items.
For all merchandise enquiries, please contact merch@finkedesertrace.com.au
